Stay top of mind with your target audience

Brand awareness starts with being visible where your audience is active. With Coosto, you discover trending topics to create standout content and achieve maximum reach on social media.

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Social media reach and trending topics in Coosto

Increased social media reach
Improved discoverability
Real-time trend detection

Be visible wherever your audience is

of Gen Z and 58% of Millennials say they've discovered new brands through social media.

Expand your reach to boost brand awareness

Create and share relevant social media content tailored to your target audience, and effectively increase your reach. Post at the perfect time to maximise visibility among potential customers, thanks to smart timing suggestions from Prime Time.

On social media we want to reach our residents as best as possible. Thanks in part to Coosto our reach has grown enormously: on Facebook our number of followers has increased by 49.7% and on Instagram even by 77.3%!

Municipality of Capelle aan den IJssel

Kim Madretsma-Collignon

Communication Advisor

Take control of your brand awareness and market position

Continuously track when, where and how your brand is being mentioned online with brand monitoring via social listening. This gives you a strong grip on your brand visibility and your competitive position in the market.

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Increase brand awareness with (social media) content

Social reach

Amplify your content's reach with data-driven suggestions and optimal posting times when your audience is most active.

SEO backlinks

Identify which sources and authors link to your website pages. Detect unlinked mentions and seize link building opportunities.

Explore the full suite of Coosto during a demo

During a demo we show you:

All the ins and outs of boosting brand awareness based on thousands of real use cases.
Our expert walks you through Coosto's tools based on your use case.

Frequently asked questions

How do you measure brand awareness success?

Common KPIs include (social) reach, impressions, brand mentions, increases in brand name search volume and engagement (likes, shares, comments). With Coosto, you can easily monitor these KPIs across your brand, market and offerings.

Tracking your share of voice (your brand's share of the total industry conversation) also provides valuable insight into your market position. Use Coosto's dashboards and templates to create effective reports in no time.

How does Coosto help increase brand awareness?

Coosto supports the planning, publishing and analysis of social media content to grow your online presence. With social listening, you spot all brand mentions in one overview, so you can increase visibility and make data-driven decisions in real time.

What role does social media play in building brand awareness?

Sharing valuable, recognisable and visually consistent content on the channels your audience uses helps grow brand awareness. Think of thought leadership, customer stories, industry trends and visual formats like infographics or short videos.

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