Clear and organized content calendar

Plan and publish your social media posts automatically from one clear and intuitive environment to Facebook, Instagram, LinkedIn, TikTok, X, Pinterest, and YouTube.

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Post Optimizer: post with better results

Coosto’s Post Optimizer offers data-driven advice to boost your reach, engagement, and conversions. Whether it’s adjusting the length of your post or adding hashtags and emojis, the Post Optimizer provides targeted recommendations.

Optimize social media posts for better results and engagement.

Prime Time: post for maximum reach

Coosto determines the best time to post for your account, industry, and channel based on previous performance. Simply select the optimal time with one click and schedule your post for maximum impact.

Post at prime time to maximize reach and engagement on social media.

Increase your social media impact

Content calendar

Create, plan, and publish posts from a single environment.

Post Optimizer

Craft better social media posts with data-driven and real-time recommendations.

Content library

Reuse posts and media across projects.

Hashtags generator

Get smart suggestions for trending hashtags to give your post a boost.

Post approval

Review and approve social posts from colleagues before they are published

Image editor

Perfect your visuals with filters, cropping, scaling, color correction, and more

Tagging

Tag accounts on Instagram, Facebook, LinkedIn, and X to expand your reach

Audience targeting

Reach the right audience with extensive targeting options.

Link shortener

Connect your Bitly account for shorter links in your social media posts

Make social media impact visible using Coosto

Frank Ouwerkerk

Social Media Manager

at WWF

"Based on Coosto advice, I started scheduling posts in the evening with great success, something I never dared to do before."

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Renee Verbaak

Media and communication

advisor at Verdel

"We apply a four-eyes principle for our social media posts. With Coosto’s post approval feature, every message can easily be reviewed by a colleague or a client."

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Kevin Mol

Head of PR & Communications at AZ Oostende

"With Coosto, we maintain a perfect overview of our content calendar. It helps us achieve our goals, and with the extra time we save, we can focus on what really matters: creating valuable and meaningful content."

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Discover more about Publish

Our social media management and performance experts are happy to discuss how Coosto can support you.

Everything you need to know about the social media planner, based on thousands of use cases

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A personal walkthrough of Coosto’s social media management tools by one of our experts

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Frequently asked questions

  • Can I publish directly to Instagram from Coosto?

    Yes, Coosto supports direct publishing to Instagram, as well as Facebook, X, LinkedIn, TikTok, and YouTube. You can confidently schedule posts knowing they’ll be published automatically and securely.

  • Does Coosto support the uploading of Stories, Reels and Carousel posts on Instagram?

    Yes, with Coosto you can easily plan and publish all content formats on Instagram.

  • Does Coosto have an approval option for social media posts?

    Absolutely! Coosto’s post approval feature makes it easy to request a final check from colleagues or agency clients before scheduling or publishing a post. Add internal notes to provide extra context or highlight points of attention, ensuring an efficient four-eyes process.