Track what is being said about your brand, organization, and industry in real time on social media, news sites, blogs, forums, and reviews with Coosto Listen.
Coosto aggregates online conversations so you can quickly identify trending topics and determine where to respond, adjust, or investigate further.
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Posts about your brand and industry are scattered across various online channels. Listen aggregates them into a single platform, saving you time searching and helping you quickly identify posts that require attention.
With the Search Assistant, you can build search queries around your brand, products, competitors, or topics. Exclude noise and refine your results by source or date range, for example. For more complex analyses, you can use search operators to compare multiple brands, search for exact word combinations, or monitor specific topics like complaints and campaigns.
Save your search queries and use them for alerts, dashboards, reports, and automated periodic overviews. With Alerts, Coosto automatically keeps you informed of new posts and significant changes in activity or sentiment. This allows you to share signals internally faster and decide on necessary actions in time, for instance, before a situation escalates into a crisis.
See who is talking about your brand, through which channels, and how much traction posts are getting. Analyze authors, reach, sentiment, and trending topics to understand which conversations impact your reputation.
This helps you identify where appreciation is growing, where criticism arises, and which individuals or channels are driving the conversation. It enables communication and reputation management teams to better contextualize situations and back up decisions with real-time data.
Sentiment indicates whether posts are positive, negative, or neutral, helping you track how the overall tone around your brand or topic develops. EmotionAI adds extra context by recognizing specific emotions—such as frustration, appreciation, concern, joy, and sarcasm—and showing how intense those emotions are, along with the underlying reasons.
This gives you a clearer view of what is happening and the appropriate follow-up action: responding, providing extra clarification, escalating to customer service or communications, or simply continuing to monitor.
Read more about EmotionAI
With alerts, Coosto automatically signals notable changes around your brand, product, or topic, such as a spike in posts or an increase in negative reactions. You can also set up a notification for every new post within a search query.
Once alerted, you can immediately see which posts are causing the change. This allows you to assess the situation faster, scale up internally, and prevent an important signal from being handled too late.
During a personalized demo, our experts will show you how to track online conversations and identify relevant developments using Coosto Listen.
The demo is tailored to your organization's goals. You will see how to build a search query, analyze results, and share insights with colleagues.
Examples of brand monitoring, environmental scanning, and crisis monitoring.
An overview of dashboards, reports, and daily summaries.
A demo of search queries, sentiment, EmotionAI, and alerts.
Advice on implementing Listen within your organization.
Discover the complete impact based on potential reach
See which topics are relevant to your brand and are now the talk of the day
Follow relevant influencers and analyse their impact on your brand
Get deeper insights on the online dialogue thanks to comments on relevant messages, even when not explicitly mentioning your brand
Understand your target audience even better based on their sentiment
Find out which social media posts and messages link to your content
Easily search millions of sources with our search helper
Directly receive notifications with every mention or relevant message
Closely watch your competitors using social listening
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Online monitoring is the process of tracking posts about your brand, organization, products, competitors, or industry. Coosto Listen gathers relevant posts from social media, online news, blogs, forums, and reviews into a single overview.
You can monitor posts from social media, online news outlets, blogs, forums, and reviews, among others. Available information varies by source; for example, more content is typically available from a public news article than from an article behind a paywall.
Use the Search Assistant to add terms, combinations, and exclusions. Then select your desired sources and date range. For more complex queries, you can work manually using search operators.
Yes. You can exclude specific words, websites, sources, and authors. By regularly refining your search query, your results remain relevant to your brand and research question.
Yes. Multiple brands, products, competitors, and topics can be combined into a single search query. For a clear comparison, it may be useful to save a separate query for each brand.
Sentiment monitoring categorizes posts as positive, negative, or neutral.
In Listen, you can see how sentiment evolves and which posts trigger an increase or decrease.
Sentiment indicates whether a post is positive, negative, or neutral.
EmotionAI recognizes specific emotions, such as frustration, appreciation, concern, joy, and sarcasm, while also measuring emotional intensity.
No. EmotionAI is an optional add-on for Coosto Listen. Availability and pricing depend on your selected package and the number of classified posts.
Yes. You can set up an alert for any saved search query. You will receive a notification when new relevant results appear or when a set threshold for activity or sentiment is reached.
Yes. You choose which recipients receive the email notifications. This ensures an important signal directly reaches the team that needs to handle it.
Yes. The Daily Overview includes the previous day's results and is sent via email every morning. Multiple saved search queries can be combined into one summary.
Yes. Saved search queries can be used in dashboards, reports, daily summaries, alerts, and feeds so you don't have to rebuild the same analysis repeatedly.
Yes. Listen displays which authors and accounts are publishing posts that match your search query. You can evaluate metrics such as post volume, followers, influence, reactions, and reposts.
Yes. Trending Topics highlights words, hashtags, and phrases that appear with high frequency, helping you discover which topics are gaining traction within a conversation.
Media Reach provides an estimate of the number of views for posts. Reach can be viewed by source, website, and individual post.
Yes. With Geomark, you can see how posts about Dutch municipalities are distributed. Location is determined based on municipalities and local landmarks mentioned in the content.
Request a personalized demo. Our experts will show you how to find, analyze, and share online posts within your organization.
