Use the full potential to expand your brand presence and reach. Find out which influential authors write about your brand and on which sources and major websites it is discussed. Compare this to your industry or competitors in order to discover opportunities to improve your marketing strategy.
Find out how your customers, the media and other stakeholders talk about your online brand. Focus your communication on critics or brand ambassadors. This protects and improves the reputation of your brand, which makes cooperating and doing business a whole lot easier.
Measure the public opinion and online coverage of your marketing or communication campaign. Use this data to determine campaign success and gain insights for improvement next time.
Find all messages of your brand and all comments on those messages. Your brand does not even have to be mentioned. Simply use Coosto's unique 'Related Comments'-feature. From now on you can always rely on having a complete view of the online conversation. This will help you make the right communication decisions every time.
Analyze social media, blogs, forums, news sites, radio, TV and print media.
Find all comments on posts about your brand, even when your brand name isn't mentioned.
Discover when people talk about your brand or industry.
Start the day with an actionable overview of your brand and industry in the Performance Center.
Value the messages about your brand and look into the reach of the coverage.
View in a glance how positive or negative your brand is being discussed.
The most important conversation topics in your industry and around your brand.
Send reports periodically and automatically to internal stakeholders.
Discover influential authors using influence scores.
Visualize and share the most important data in real-time dashboards.
Automatically measure the value of the coverage of your brand.
Filter search results by e.g. sentiment, gender, source and embedded media.