Protect your brand reputation
Control the online conversation
View the degree of positivity or negativity of online brand mentions, how many people talk about your brand and what the reach of their messages is. Do you feel the online discussion gets out of hand? Start communicating and check if your acts have had the desired impact on overall sentiment.
Nip a crisis in the bud
Do you notice that potentially harmful conversations are starting to appear online? Respond directly to questions, Google reviews or other messages, to neutralize a potential crisis situation.
Put your organization on the map
Present your brand in relevant issues and topics. Spread your message at lightning speed to all your social media accounts from one overview.