Crowd Management at ID&T
ID&T - a pioneer within the dance industry - organises national and international dance events. The social media data which is available around events has proved to be valuable input for crowd management. Frank Litjens -Head of Digital at ID&T- structured their social media monitoring activities so they could improve their events and guarantee the safety of their audiences.
Crowd Management at ID&T
Social Customer Service at Dutch Railways
The Dutch Railways daily converses with two thousand travellers on social media and is therefore the largest online customer service company in the Netherlands. The Dutch Railways uses Coosto to interpret online messages and respond to them.
Online Customer Service at Ziggo
Ziggo has the second biggest customer service team in the Netherlands, right after another client of ours: Dutch Railways. This does not surprise many people, because since the UPC merger, they service an average of three thousand customers a day through social media. To respond to all those social media messages, Ziggo uses Coosto.
Regional Analysis at a Safety Authority
The Safety Authority Rotterdam-Rijnmond uses social media software in its two main activities. On one hand, the monitoring and analysis of regional social media messages is very important in signalling incidents. On the other hand, they actively communicate with citizens and other stakeholders via social media. Social media is a very important channel in how they inform citizens.
Customer service at TUI
TUI Group is the world’s number one integrated leisure tourism group. Arne Keuning, project leader at TUI Netherlands, explains how TUI Netherlands uses Coosto for the social media monitoring and engagement for their travel brands.
Brand management by Microsoft
Many organisations talk about ‘talking to customers’, but Microsoft pioneers in the transition to a ‘Conversation Company’. Stéphan Lam, Digital Manager Consumer at Microsoft, explains how Microsoft uses Coosto to constantly work as a ‘Conversation Company’.
Crisis management by Eindhoven Municipality
One of the most progressive towns in social media is Eindhoven. Carin Springelkamp, Communication advisor at Eindhoven, helps the town to use social media proactively.
Competitor monitoring by Social Embassy
Social Embassy is a strategic and operational partner of 40-50 A brands. Martin Kloos, Strategy Director at Social Embassy explains that during the development of content and the maintenance of conversations it’s important to brands to know what is happening on social media.
Data research at Central Bureau for Statistics
With social media it’s possible to measure opinions in society. Piet Daas, Methodologist and Data Scientist at the Central Bureau for Statistics, explains how they used Coosto in a unique piece of research.