Analyze the frequency and reach of brand mentions outside your own channels. View changes over time and measure the effect of your campaigns. Explore potential growth in your industry, and use the identified relevant websites, authors and topics to increase your brand awareness in a more focused manner.
Directly respond to social media messages about your market or product category, from one interface. By picking up on these conversations and mentioning your brand, you can introduce your brand to a wider audience and increase your brand awareness.
Did you spot opportunities on social media to increase your brand awareness? Should you publish more often, on other platforms or using other content, for instance? Within Coosto you can carry out these tasks immediately, from one and the same overview.
Value the messages about your brand and look into the potential reach of all coverage.
Find all comments on posts about your brand, even when your brand name isn't mentioned.
Discover influential authors using influence scores.
The most important talking points around your brand and market.
Discover social media conversations about your market outside your own channels.
Create, plan and publish social media posts from one overview.
Quickly and easily post the same content on multiple platforms.
Categorize and optimize your content using labels.
Smart and powerful metrics to optimize your posts.
Coosto tells us how customers, media and other stakeholders talk about relevant topics. This allows for marketing that is tailored to current trends and opinions.
Fleur Evers - Amsterdam UMC, Communication Advisor
With Coosto, we can now easily include earned media in our social media reports as well.
Emily Brammeier - Team Sunweb, Communicatieverantwoordelijke
